What comes to mind when you think about SEO? Do you imagine carefully optimizing your web copy, earning backlinks, and targeting high-performing keywords? Make sure that you don’t leave videos out of that picture. All too often, written content gets all the attention in SEO. But that shouldn’t be the case. Despite what some marketers… Read More

To understand Wikipedia’s popularity and its authority one has to see its values and usage beyond the page and its creations. Wikipedia is a platform where people of the world get knowledge, learn a variety of new subjects, as well as enhance their research through shared links. Whenever you are searching anything on Google, you… Read More

With every passing day, everyone is focused on operating their business and work online. From shopping to entertainment, from education to business, everything can be managed in the scope of the internet today. As technology is making the geographical barriers almost non-existent, different applications are gaining importance. One such application that helps businesses to manage… Read More

Most of the online store owners and online service providers will agree with the fact that their customers leave the purchase halfway for some reason. It is important to take a crucial fact into consideration that customers don’t just buy your products or services because of the product features, one important reason why they buy… Read More

If you’ve been around SEO for a while now, you must have heard of the Core Web Vitals update. Google has confirmed in a blog post that Core Web Vitals will be one of the ranking signals along with other UX-related signals from May 2021. As the update is expected to be live soon, website… Read More

 There’s no denying the fact that advertising and marketing are arguably the most significant investments in a company’s budget. It is safe to admit that very few marketing tools come with the potential and the promise for increased return on investment. Even though newsletters don’t hold the capacity to replace all the other traditional forms… Read More

Table of Contents Content Courting Web Vitals for UX Creating Video Content Advent of AI EAT or Perish Write Long but Don’t Bore Strive for Featured Snippets Go Mobile-Friendly Local SEO Competence The Prominence of Semantic Search It is always interesting to experiment and deploy newer SEO techniques with Google, mainly because the search engine… Read More